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How to Leverage Facebook Ads for Your Nonprofit

Posted by Bridget Cafaro on Feb 7, 2017 11:03:04 AM

When it comes to paid advertising on social media, Facebook is the go-to place for most nonprofits, as it continues to be their most used social media outlet.

Much like everything else on their social platform, algorithms and other details around Facebook posts and ads tend to change regularly.  These days, for instance, you can’t just post something on your newsfeed and expect your followers to see it.  Where and when your post appears on a fan’s newsfeed depends on a variety of factors.  One of which is cost.

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To Tweet, or Not To Tweet: Picking the Right Social Media Platform For Your Organization

Posted by Alex French on Nov 5, 2015 2:02:43 PM

First impressions are important. If you’ve ever been to a job interview or on a first date, I’m sure you know this. Mothers everywhere have reiterated these values for ages. An improperly tucked shirt could mean the difference between getting a call back or not. A rogue piece of parsley in your teeth could send your date running. You get the picture.

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