One of our most highly raved about GiveGab features is our seamless, secure, and simple donation form.

There are probably a lot of reasons you can think of as to why donor retention is important.  For one thing, having a set group of supporters who contribute regularly provides your nonprofit with a strong financial and general community foundation.  But, the importance of donor retention goes even deeper than that…

We recently discussed how to attract recurring donors to your nonprofit.  Now that the (not-so-hard) hard part is over, your next mission is to RETAIN them!  And although a lot of the same principles for attracting these donors also apply to keeping them, there are other factors to consider.  

Aren’t recurring donations simply lovely?  Not only are you getting consistent donations each month, but you also have a foundation of regular supporters (a.k.a “sustainers”) behind those donations.  There’s a greater feeling of not only secured finances, but also secured support when you have recurring donors.  So, how do you attract more of these individuals?