Donor Stewardship is all about effectively caring for your supporters in a way that allows you to create long-term relationships that are beneficial to everyone involved!
Donor stewardship is the process of having meaningful interactions with supporters to create long-term engagement and investment.
Every gift or act of support to your organization should be made into an incredible giving experience, where supporters not only feel appreciated but enjoy the process so much that they look forward to giving to you again!
Having a supporter or donor-centered communication strategy can play a pivotal role in growing your recurring donor base, among other perks!
We recently went into detail about the importance of turning your donors into the heroes of your nonprofit story. But, what about before they become heroes? It wouldn’t make sense to call someone a hero if they haven’t done anything heroic yet, right?…
In a phone interview with our friends at Forefront (formerly Donors Forum), the nation’s only statewide membership association for nonprofits, philanthropy, public agencies, and their allies, we were given some great insights into nonprofit-donor relationships.
How can we, as nonprofits, improve on how we engage with new, current, and past donors, in order to optimize and sustain these relationships?
Delia, the director of strategic initiatives, and Marlee, the associate manager of member engagement, shared their perspectives on some of the common challenges nonprofits face with their supporter relationships.